BIG IDEA: Fat Forward operates with the radical understanding that you should love the body you are in. That body-shaming isn't ok. That it isn't a public service when you air your exasperation at the large-body sitting next to you on the plane. That we're all in this together.
VISUAL CHALLENGE: Most lifestyle websites use a mixture of thinner-than-average models, flattering angles, and PhotoShop to idealize beautiful people in beautiful surroundings. Travel photography is meant to incite desire—to see spectacular places, to be bikini-ready.
FF's editors challenged us to capture the pleasure and discomfort of being a traveler of size—flipping visual expectations upside down and continuing their vision of creating a forum in which travelers can exchange honest information and reviews of lodging, transit, and accommodations.